Hamleys is a world-renowned toy store and paradise for adults and children alike. One of the oldest and largest toy stores in the world, the British multinational toy retailer was founded by William Hamley in 1760 as ‘Noah’s Ark’ and grew into one of the city's prominent tourist attractions. Boasting over seven floors, the flagship store has more than 50,000 lines of toys on sale, ranging from action figures and cuddly toys to dolls, puzzles, LEGO, and stuffed toys, including a four-foot-high mountable stuffed pony. Hamleys also features a Harry Potter-themed Department of Magic where children can find golden snitches, wands, and chocolate frogs. The chain has 25 outlets around the United Kingdom and more than 90 franchises worldwide.

188-196, Regent Street, London, W1B 5BT, Phone: 087-17-04-19-77

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