Imagine 150,000 square feet of exhibit space completely dedicated to toys: board games, dolls, video games, books, a century-old carousel, New York’s only indoor butterfly garden, exhibits on Berenstain Bears, Sesame Street, Monopoly, the Wizard of Oz, and numerous others.

The Strong, or as it was previously known The Strong Museum of Play, is arguably one of the most exciting children museums in the world.

Its mission is to research and record the history of play and its role in human development and learning. The museum also provides home to research facilities and libraries dedicated to play, but mostly, it is just a lot of fun for the whole family.

The Strong - National Museum of Play, 1 Manhattan Square Dr, Rochester, NY 14607, 585-263-2700

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