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Resting on the western shores of Lake Michigan, Milwaukee is nicknamed the 'Brew City' due to its rich brewing history and role in the beer industry. It has also been called the 'Cream City' because of its distinctive cream-colored brick that can be found in buildings around the city. The city spans for 22,300 square miles along the edge of Lake Michigan and features a vibrant waterfront and RiverWalk, which winds for almost three miles along the Milwaukee River into downtown Milwaukee.
Best known for its famous breweries, Milwaukee is home to a variety of things to see and do for everyone from fun at the waterfront for the kids to excellent museums and art galleries, theater, sporting events and annual festivals.
Milwaukee's rich beer heritage and culture have made the city famous with visitors from all over coming to taste some of the world's best beer. From legendary German brewers Miller, Pabst, Schlitz, and Blatz, and to contemporary craft brew masters and their burgeoning microbreweries, Milwaukee is the place to go for a great beer, food, and vibes. Soak up the sophisticated beer scene at MillerCoors, enjoy a variety of brewery tours, explore historical attractions, or simply kick back at one of the many cozy corner taverns or buzzing brewpubs and enjoy the ambiance.
Heralded as the "City of Festivals," Milwaukee hosts an array of cultural, ethnic, musical and arts celebrations and festivals throughout the summer at the Henry W. Maier Festival Park. Nearly every weekend offers an event to enjoy, from arts and culture to cuisine, entertainment, and history. The world's largest music festival, Summer fest is the city's claim to fame and takes the lakefront and the Henry W. Maier Festival Park by storm. Thousands of people flock to the city to enjoy the best regional and national bands, national headliner acts, comedy shows, daily demonstrations and activities and children's games for 11 days every June.
Milwaukee has an array of fantastic museums to explore for every age and taste. Located in downtown Milwaukee, the Harley-Davidson Museum will appeal to anyone who loves classic motorbikes, showcasing classic American culture and a touch of rebellion with its excellent range of interactive exhibits. The only Harley-Davidson museum in the world, the museum is home to more than 450 motorcycles, memorabilia, and artifacts, including the oldest known Harley-Davidson motorcycle: Serial Number One.
The Milwaukee Public Museum features 150,000 square feet of exhibit space that display more than 4.5 million specimens from around the world, including one of the largest dinosaur skulls in the world and a live butterfly exhibit. Discovery World brings science and technology to life through fun and is a must if you are traveling with kids. Located in a spectacular 120,000-foot museum complex on Milwaukee's lakefront, Discovery World features a variety of outstanding interactive displays such as a racecar simulator, 3-D journeys into different virtual environments, the world's tallest ship, and a walk-through aquarium tunnel.
Outdoor adventurers and sports fans will love this city, which has so much to offer in the way of recreational activities, professional sporting event, and exciting adventures. Milwaukee's prime lakefront location presents a wealth of land and water-based outdoor activities, ranging from beach volleyball, swimming, and sailing to windsurfing, jet skiing and freshwater surfing at Bradford Beach. The six-mile Lakefront Trail is ideal for walking, jogging, running or hiking, and features a paved, three-mile loop with a 20-station exercise course. Kayaks, canoes, and paddleboards can be rented to use on Lake Michigan, and there are a variety of cycling tracks and trails throughout the city, which offer a fun and healthy way of exploring the region. Golf lovers can enjoy a game on one of the 16 county parks golf courses in and around the city, including Arnold Palmer-designed 18-hole, Par 72 championship course known as The Bog.
Catch a game at Miller Park, home of the Milwaukee Brewers and the nation's only ballpark with a natural grass playing field and retractable roof. Soak up some spectacular views with a climb to the top of the 74-foot tower of the historic North Point Lighthouse in Lake Park or from the 60-foot observation tower at the Schlitz Audubon Nature Center.
1028 East Juneau Avenue, Milwaukee, Wisconsin 53202, Phone: 414-276-8500
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